No AccessShort Article
The Political Relevance of Irrelevant Events
Abstract
Do events irrelevant to politics affect citizens’ political opinions? A growing literature suggests that such events (e.g., athletic competitions, shark attacks) do in fact shape political preferences. We present an experiment that largely replicates a widely noted irrelevant event effect. Specifically, we find that the outcome of a sporting event (i.e., a football game) affects presidential approval and likely does so by affecting individuals’ moods. We also show that the effect is short-lived.